BAMOPS LIMITED ("Compare My Funding," "we," "us," "our") is a UK-based technology company that operates an AI-powered loan matching platform. We are committed to protecting your privacy and handle personal data in accordance with the UK GDPR and the Data Protection Act 2018. This Privacy & Cookie Policy explains what personal data we collect, how we use and protect it, your data rights, and our use of cookies when you use our website (comparemyfunding.co.uk/) or our loan matching services.
BAMOPS LIMITED (company No. 14702542) is registered in England and Wales. As Data Controller, we determine the purposes and means of processing personal data. Our contact details (including those of our Data Protection Officer) are given below.
Compare My Funding operates an AI-powered technology platform that matches users seeking business finance with appropriate lending partners. We do not provide financial services directly but facilitate introductions between users and our network of independent financial services partners who handle loan applications and lending decisions.
We collect information from you directly and through website interactions. This may include:
We may also receive Open and Public Data (e.g. company registry information) and Documentary Data (e.g. copies of identity documents) when provided. We do not collect special category data (sensitive personal data) such as health or ethnic data, unless you voluntarily provide it with your consent and we have a lawful basis to do so. We will not accept personal data about others unless they have consented to our processing as outlined herein.
Under UK GDPR Article 6, we only process personal data where we have a lawful basis. Our lawful bases include:
Each purpose of processing has a specific basis; we document our bases and only process data "necessary" for the stated purposes.
We collect data directly from you when you: complete our loan matching form, communicate with us (by email, phone, or in person), or use our services through partner websites where our platform is embedded. We also collect data automatically via cookies and analytics tools when you use our website or platform. In some cases, we may receive data from publicly available databases, but only as permitted by law (e.g. for business verification purposes). Wherever possible, we collect data openly and fairly; we will inform you if data originates from other sources.
We use your data to operate our loan matching platform and facilitate introductions to appropriate lenders, including:
We will not use your data for purposes beyond what we inform you here without notifying you. We never sell or lease your personal information to unrelated third parties.
Important: Our lending partners are independent businesses and act as separate data controllers. When we share your information with a matched lending partner (with your consent), they become responsible for how they use and protect your data under their own privacy policies.
Before sharing your data, we will:
Once shared, the lending partner's use of your data is governed by their privacy policy, not ours. We recommend reading their privacy policy before proceeding with any loan application.
We work with trusted service providers (data processors) who help us operate our platform. These include:
We enter into data processing agreements with all third parties to ensure they also protect your personal data. These providers may have access to your personal data only as necessary to perform their functions and must not use it for other purposes.
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioural metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimisation, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
We retain your personal data only as long as necessary for the purposes for which it was collected, and to comply with our legal and regulatory obligations. This generally means:
When personal data is no longer needed, we will securely delete or anonymise it. You can contact us if you believe we are holding data longer than necessary; we will review and erase it if appropriate.
Under the UK GDPR, you have the following rights regarding your personal data:
To exercise any of these rights, please contact our Data Protection Officer at the details below. We will respond within one month as required by law. You also have the right to lodge a complaint with the UK Information Commissioner's Office if you believe we have breached data protection law.
Please note: If you withdraw consent for data sharing after we have already shared your information with a lending partner, this will not affect the partner's continued processing of your data under their own legal basis and privacy policy.
Cookies are small text files stored on your device that help websites remember information about your visit. They allow the website to recognise your browser, remember preferences, and track usage patterns.
We use four types of cookies on our platform:
Compare My Funding does not set third-party advertising cookies without consent; our platform's functionality cookies do not track you across other sites.
When you first visit our website or platform, we display a cookie banner asking for your consent to set non-essential cookies. This is because UK law requires us to "tell people the cookies are there, explain what they do and why, and get the person's consent". You may then choose which categories of cookies to allow.
If you decline or later withdraw consent, we will not set performance or targeting cookies on your device. You can manage or delete cookies at any time by changing your browser settings (e.g. clearing cookies or setting your browser to block cookies). Note that disabling cookies may affect platform functionality. You can also opt out of third-party advertising cookies via your device or by using tools such as the (UK) YourOnlineChoices website.
Consent must be an unambiguous positive action. We will never pre-tick boxes or use consent as a condition of using the platform (except for strictly necessary cookies). We may update our cookie banner and policy over time; you can revisit this policy for the latest information.
We take data security very seriously and implement appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorized access or disclosure. These measures include:
No system can be 100% secure, but we strive to use industry-standard security practices to safeguard your information.
Our website and platform may contain links to other sites, including our lending partners' websites. This Privacy Policy does not apply to third-party sites, which have their own privacy practices. We encourage you to read their policies before providing personal data.
We may update this Privacy & Cookie Policy from time to time (e.g. to reflect changes in law, our practices, or our lending partner network). Any changes will be posted on this page with an updated "last reviewed" date. Please check this page periodically.
If you have questions about this policy or our data practices, or to exercise your rights, please contact our Data Protection Officer:
BAMOPS LIMITED
Address: 10 Lower Thames St, London EC3R 6AF, United Kingdom
Email: enquiries@fundingbay.co.uk (or write to our registered address above)
You have the right to make a complaint at any time to the Information Commissioner's Office (ICO) (www.ico.org.uk), the UK supervisory authority for data protection.
Last updated: 4 July 2025
